Clicking brought me to the following page, complete with faux video "debates" (see left side segments) and a faux "children's book" (lower right corner)--complete with $5.95 price and properly coded bar code on the back cover--that utilizes a visual and verbal style that mimics children's "how are babies born" books so well, one almost has to laugh:
Probably the most boring part of the entire presentation is the "offices are boring" spread in the Mommy, Why is There a Server in the House? children's book:
The text on the next page reads, "When a mommy and a daddy love each other very much . . . "
But you'll have to turn the page to find out what happens!
The entire site is unbelievably tongue-in-cheek.
Concerning the book's author, Dr. Tom O'Connor, we read:
And in a sidebar:
Just so you know, Tom O'Connor does not actually have a Ph.D. He is also not actually a person. And the entire premise of this book is fictional. But on the bright side, a Windows Home Server is a real product. Perhaps you'd like to buy one!
You can find out more about Windows Home Server at . . .
Back cover copy tells us O'Connor "first gained prominence in the '80s with his pioneering work on electric pencil sharpeners in the home. 'Mommy' is his eighty-seventh book."
Clearly, I think this is viral-worthy marketing: humorous, shareable. . . .